Summer Special 60% Discount Offer - Ends in 0d 00h 00m 00s - Coupon code: bestdeal

Free Salesforce Pardot-Specialist Practice Exam with Questions & Answers | Set: 7

Questions 61

What is one way a sales rep can convert a visitor to a prospect?

Options:
A.

The sales rep gives the visitor a phone call.

B.

The sales rep increases the visitor s score to 100.

C.

The sales rep manually associates the visitor with a prospect.

D.

The sales rep walks the visitor through a demo.

Questions 62

Why should you set a form to Always Display?

Options:
A.

To always show the form when someone returns to the page.

B.

To get a higher form conversion rate

C.

To prevent spammers from filling out the form

D.

To ensure the prospect gets scored and graded.

Questions 63

Which Salesforce custom fields will sync with Pardot?

Options:
A.

Custom Record Type fields

B.

Custom Prospect fields

C.

Custom Account fields

D.

Custom Opportunity fields

Questions 64

LenoxSoft’s email template designer has been tasked with driving more engagement with the company’s email content. They want to use the Click-Through Rate report to see which links prospects clicked.

What insight does this report provide the template designer?

Options:
A.

Email clicks on the text version of the email are outperforming clicks on the HTML version of the email

B.

High click rates indicates that the email subject line should be the focus of the email content.

C.

Low click rates encourage the user to optimize content or link placement in other email sends.

D.

High open rates indicates that prospects are interacting with the content.

Questions 65

How can a Prospects score be changed?

Options:
A.

Segmentation rule

B.

Profile

C.

Completion Actions

D.

Manually

Questions 66

The VP of Marketing wants to see all automation rules and engagement studio programs that a prospect has been a member of. Where should the VP of Marketing look to find this information?

Options:
A.

Automation settings

B.

Scoring rules

C.

Prospect's Audits tab

D.

Lifecycle report

Questions 67

LenoxSoft's marketing team shares a list of company names of all external visitors on their website with the regional sales managers. The regional managers use this list for cold calling and for insight on whether any recent opportunities are active on their site.

Which sequence of steps should the Pardot Administrator take to automate this process?

Choose one answer

Options:
A.

Enable Send daily prospect activity emails (for all prospects); Enable Page Actions to notify managers.

B.

Enable Visitors Filters for a specific IP range; Enable Page Actions to notify managers.

C.

Enable Visitor Filters for a specific IP range; Enable Send daily visitor activity emails.

D.

Enable Send daily visitor activity emails; Enable Send daily prospect activity emails (for my prospects).

Questions 68

If a prospect clicks on a custom redirect after filling out a form, will the prospect's assigned Pardot campaign change?

Options:
A.

Yes, but only if the Pardot completion action for the custom redirect is set to change the campaign.

B.

No, a Pardot campaign will always stay the same since it's a first touchpoint.

C.

Yes, the Pardot campaign will change based on the page the custom redirect links to.

D.

No, it's not possible to change a Pardot campaign by clicking on a custom redirect.

Questions 69

Which is NOT a way to assign a custom role to a user?

Options:
A.

Edit an existing Default Role, and it will automatically convert to a Custom Role.

B.

Assign new users to a previously created Custom Roles during the import process.

C.

Add a batch of existing users to a Custom Role using table actions

D.

Add a user to a Custom Role directly from their User Record.

Questions 70

A user wants to set up an automated grading model in Pardot.

Which two components are required to achieve this? Choose 2 answers

Options:
A.

Profile

B.

Automation Rule

C.

Pardot Score

D.

Dynamic List