Free PRINCE2 PRINCE2-Agile-Practitioner Practice Exam with Questions & Answers

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Marketing - Additional information

The marketing campaign has two key areas to promote:

1. The event itself including the football tournament, event village and fundraising activities.

2. The LGA's long term aim to improve the fitness of children under the age of 16.

The Marketing Team has received some initial Scrum training but is unsure how it can be applied to their marketing work.

The Marketing Team is keen that the project manager provides them with a clear brief for the campaign before they spend too much time on it.

They have experience of working with a variety of marketing channels, although they are not sure which channel(s) will work most effectively to promote this type of event, and in particular to promote the LGA's longer term health aims.

The Marketing Team is not clear on the priority to assign to the two aims for the event.

The Marketing Team will publish advertisements and/or promotional material every week, with more information in each issue to keep the message up to date.

Nine releases are scheduled at the end of each of the nine week-long timeboxes.

The nine timeboxes within the marketing work stream are scheduled to include:

advertisements:

a radio interview;

production of a hand-out/flyer;

banners and signs to put up around the town and at the event;

the provision of a website and social media content;

promotional posters to be displayed by local businesses.

Using the Project Scenario and Marketing Additional information, answer the following question:

The project manager recommends that Stage 2 should be broken down further with more stage boundaries linked to the weekly publication of a newspaper advertisement.

Using the Timeline, which statement BEST evaluates this proposal in relation to the 'manage by stages' principle?

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Event Village - Additional information

The aim of the event village is to provide a range of services and activities for anyone attending the football tournament.

The event village will comprise a number of work packages:

1. Event village design

2. A 'kids-zone' which includes trampolines and swings, as well as the opportunity to try out other sporting activities

3. Stalls which will be sold to local businesses to raise funds for the event:

Refreshment stalls within a large food tent. The LGA is keen to promote the culinary diversity of the town whilst adhering to the objective of eating healthily.

There are 30 vendor stalls selling products related to the event.

The LGA has five stalls to promote their longer term aims and to demonstrate current and future initiatives.

4. A car park for 200 cars.

5. Temporary facilities including changing rooms, toilets and shower facilities.

6. Dismantling of the event village and clean up.

The Event Village Team is assembled using staff from various LGA departments who have no experience of working with agile.

Using the Project Scenario and Event Village Additional information, answer the following question:

It has been agreed that supervised access to the vendor stalls will only be allowed between 16:00 and 20:00 on the day before the event to allow set-up.

Which is the BEST means of communicating these arrangements to all of the vendors?

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Website - Additional information

A new website will be built for the event. There are five work packages within this product:

1. Initial homepage:

Website showing the event details, competition rules, etc.

2. Team Registration functionality:

team name, player's names and ages;

contact information;

payment;

lunch pack requirements (includes any special dietary needs);

car parking requirements.

3. Social media promoting the event and its aims.

4. Applications (apps) to promote healthy lifestyles including fitness and healthy eating apps.

5. Health Park:

An online knowledge base about healthy lifestyles that includes a discussion forum.

The Website Team have a lot of experience in IT and have been using agile for several years. They are delivering the website through five two-week timeboxes. The team uses a Scrum Master to facilitate and the Scrum process and coach people accordingly.

The Website Team are very good at Scrum. They have created a set of tasks to assess more difficult work and they refer to this as sprint zero.

Using the Project Scenario and Website Additional information, answer the following question:

The project has been set up with multiple teams - one for each area of delivery. Each team has its own team manager.

The LGA employee who is an expert in health has been appointed to act as customer representative to all four of the delivery teams.

What BEST explains how this approach tailors the organization theme?

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Website - Additional information

A new website will be built for the event. There are five work packages within this product:

1. Initial homepage:

Website showing the event details, competition rules, etc.

2. Team Registration functionality:

team name, player's names and ages;

contact information;

payment;

lunch pack requirements (includes any special dietary needs);

car parking requirements.

3. Social media promoting the event and its aims.

4. Applications (apps) to promote healthy lifestyles including fitness and healthy eating apps.

5. Health Park:

An online knowledge base about healthy lifestyles that includes a discussion forum.

The Website Team have a lot of experience in IT and have been using agile for several years. They are delivering the website through five two-week timeboxes. The team uses a Scrum Master to facilitate and the Scrum process and coach people accordingly.

The Website Team are very good at Scrum. They have created a set of tasks to assess more difficult work and they refer to this as sprint zero.

Using the Project Scenario and Website Additional information, answer the following question:

The project manager is creating the stage plan for Stage 3. The project manager is trying to incorporate the Team Registration work package into the stage plan.

How should the stage plan be produced?

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Event Village - Additional information

The aim of the event village is to provide a range of services and activities for anyone attending the football tournament.

The event village will comprise a number of work packages:

1. Event village design

2. A 'kids-zone' which includes trampolines and swings, as well as the opportunity to try out other sporting activities

3. Stalls which will be sold to local businesses to raise funds for the event:

Refreshment stalls within a large food tent. The LGA is keen to promote the culinary diversity of the town whilst adhering to the objective of eating healthily.

There are 30 vendor stalls selling products related to the event.

The LGA has five stalls to promote their longer term aims and to demonstrate current and future initiatives.

4. A car park for 200 cars.

5. Temporary facilities including changing rooms, toilets and shower facilities.

6. Dismantling of the event village and clean up.

The Event Village Team is assembled using staff from various LGA departments who have no experience of working with agile.

Using the Project Scenario and Event Village Additional information, answer the following question:

The typical approach to planning taken by the Event Village team is for the plans to be developed by the project manager and the Event Village team manager, and then presented to the team.

Which setting on the Agilometer is the MOST appropriate to reflect this approach?

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Marketing - Additional information

The marketing campaign has two key areas to promote:

1. The event itself including the football tournament, event village and fundraising activities.

2. The LGA's long term aim to improve the fitness of children under the age of 16.

The Marketing Team has received some initial Scrum training but is unsure how it can be applied to their marketing work.

The Marketing Team is keen that the project manager provides them with a clear brief for the campaign before they spend too much time on it.

They have experience of working with a variety of marketing channels, although they are not sure which channel(s) will work most effectively to promote this type of event, and in particular to promote the LGA's longer term health aims.

The Marketing Team is not clear on the priority to assign to the two aims for the event.

The Marketing Team will publish advertisements and/or promotional material every week, with more information in each issue to keep the message up to date.

Nine releases are scheduled at the end of each of the nine week-long timeboxes.

The nine timeboxes within the marketing work stream are scheduled to include:

advertisements:

a radio interview;

production of a hand-out/flyer;

banners and signs to put up around the town and at the event;

the provision of a website and social media content;

promotional posters to be displayed by local businesses.

Using the Project Scenario and Marketing Additional information, answer the following question:

The Marketing Team has created a plan of 9 timeboxes that always end on a Friday. The senior user has decided to visit the Marketing Team every Friday in order to attend their regular reviews.

Which reason BEST explains whether this is a suitable approach for the 'directing a project' process?

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre oftown has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Website - Additional information

A new website will be built for the event. There are five work packages within this product:

1. Initial homepage:

Website showing the event details, competition rules, etc.

2. Team Registration functionality:

team name, player's names and ages;

contact information;

payment;

lunch pack requirements (includes any special dietary needs);

car parking requirements.

3. Social media promoting the event and its aims.

4. Applications (apps) to promote healthy lifestyles including fitness and healthy eating apps.

5. Health Park:

An online knowledge base about healthy lifestyles that includes a discussion forum.

The Website Team have a lot of experience in IT and have been using agile for several years. They are delivering the website through five two-week timeboxes. The team uses a Scrum Master to facilitate and the Scrum process and coach people accordingly.

The Website Team are very good at Scrum. They have created a set of tasks to assess more difficult work and they refer to this as sprint zero.

Using the Project Scenario and Website Additional information, answer the following question:

The following assessment was made initially during the 'starting up a project' process:

'The Website Team is already using Scrum and it is expected that this team will be familiar with agile techniques. However, the Staff Training Team is less familiar with the agile ways of working.'

Training on agile techniques was given to the Staff Training Team as a result of this assessment.

As part of the 'closing a project" process, the following observation was made:

'The Staff Training Team gained more understanding of what to fix and what to flex as the project moved into Stage 3.'

Why should this observation appear in the end project report?

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Staff Training - Additional information

The event will be supervised primarily by LGA staff volunteers. They will need to be trained in various skills so that:

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Event Village - Additional information

The aim of the event village is to provide a range of services and activities for anyone attending the football tournament.

The event village will comprise a number of work packages:

1. Event village design

2. A 'kids-zone' which includes trampolines and swings, as well as the opportunity to try out other sporting activities

3. Stalls which will be sold to local businesses to raise funds for the event:

Refreshment stalls within a large food tent. The LGA is keen to promote the culinary diversity of the town whilst adhering to the objective of eating healthily.

There are 30 vendor stalls selling products related to the event.

The LGA has five stalls to promote their longer term aims and to demonstrate current and future initiatives.

4. A car park for 200 cars.

5. Temporary facilities including changing rooms, toilets and shower facilities.

6. Dismantling of the event village and clean up.

The Event Village Team is assembled using staff from various LGA departments who have no experience of working with agile.

Using the Project Scenario and Event Village Additional information, answer the following question:

As a: Footballer participating in the event

I want to: Have a private cubicle to change in before my football match, without having to wait for more than 5 minutes

So that: I can be ready for the game

Which statement explains whether the 'function' in this user story is appropriate?

Project scenario - Get fit with football!

(Note: The companies and people within the scenario are fictional)

Introduction

A Local Government Authority (LGA) has decided to organize a six-a-side football tournament. The tournament will contribute towards achieving the targets set by a national initiative to improve the fitness of children under the age of 16. As part of the LGA's policy of self-funding, this has to be achieved at zero cost to the LGA (and therefore the local tax payer). The cost of the event will be covered through fees paid by teams registered to take part in the tournament, sponsorship and monies raised during the day. Any surplus would be used for the maintenance of local sports centres.

Teams can register under one of several age groups for both boys and girls. In addition, family members are asked to attend to provide support.

This sports event is designed to be a family day out. The football tournament will have an event village including a kidz'-zone, catering, car parking, mobile changing rooms and toilets. The tournament will take place on the LGA-owned football pitches near the centre of the town, although space is somewhat limited.

Scope

The initial scope of the project includes:

a marketing campaign to promote the event;

a celebrity to open the event;

a website to provide information about the event and handle applications;

an event village to support the 'family day out';

the training of LGA staff as volunteers to run and support the event;

back-office processes to handle the applications;

fundraising to cover the cost of the event.

The project has been set up with four work streams to deliver this work:

1. Marketing

2. Website

3. Event Village

4. Staff Training

Project Background

The LGA have extensive experience in using PRINCE2 and will run the event as a single project. The project manager is fully conversant with PRINCE2 Agile. One office in the LGA building in the centre of town has been given to the project for the entire duration. The office is across the corridor from the Marketing Department and the project manager has already put a sign on the door that says 'Mission Control'.

Timeline

An initial timeline has been suggested and is shown in the following diagram. The timeline may evolve due to the agile ways of working. The timeline shows how work streams are broken down into work packages and/or timeboxes.

Marketing - Additional information

The marketing campaign has two key areas to promote:

1. The event itself including the football tournament, event village and fundraising activities.

2. The LGA's long term aim to improve the fitness of children under the age of 16.

The Marketing Team has received some initial Scrum training but is unsure how it can be applied to their marketing work.

The Marketing Team is keen that the project manager provides them with a clear brief for the campaign before they spend too much time on it.

They have experience of working with a variety of marketing channels, although they are not sure which channel(s) will work most effectively to promote this type of event, and in particular to promote the LGA's longer term health aims.

The Marketing Team is not clear on the priority to assign to the two aims for the event.

The Marketing Team will publish advertisements and/or promotional material every week, with more information in each issue to keep the message up to date.

Nine releases are scheduled at the end of each of the nine week-long timeboxes.

The nine timeboxes within the marketing work stream are scheduled to include:

advertisements:

a radio interview;

production of a hand-out/flyer;

banners and signs to put up around the town and at the event;

the provision of a website and social media content;

promotional posters to be displayed by local businesses.

Using the Project Scenario and Marketing Additional information, answer the following question:

The project manager has agreed that the 'Mission Control' room will have an issue register on the wall for project issues and all teams will display their own issue register on their own team wall as well.

Which BEST explains if this approach is suitable?