A company has a business requirement to capture the following information on the order confirmation page of an ecommerce site:
1. Product Name (in eVar2)
2. Product SKU
3. Product Level Coupon Code (in eVarl)
4. Product Level Discount (in eventl)
A customer visits the site, searches for a smart phone, and purchases an Amaze Touch Pro for $700. The customer receives a discount of $70 by applying coupon code "SUMMER10". On the Order Confirmation page, the SKU appears in the data layer as "atp29
Which s.products syntax should be used?
Which s.products syntax should be used?
A company "XYZ Corp" has multiple departments and would like to restrict access to data to different business groups based on their own department. What would be the correct ways of restricting the data? (Choose two.)
An Architect needs to track a site feature with a new eVar and make sure that the data is GDPR compliant. The Architect has already configured the new eVar in the Report Suite Admin panel. Which additional task should the Architect perform?
A company wants to track their website's usage without visitors seeing which data points are being collected. The following information must be tracked:
• Page names
• Form names
• A counter event for each page of the checkout flow
• s.products populated on each page of the checkout flow
Which approach should the Architect recommend?
A company wants to market to more visitors via email, SMS, and print mail. They obtain contact details from visitors through their website account registration form. Their immediate business goal is to increase website account registrations.
The Architect adds the following dimensions and metrics to the Measurement Plan:
eVar for Visitor Login Status
eVar for Form Name
Event for Form Starts
Event for Forms Submitted With Errors
Event for Forms Submitted Successfully
Which two calculated metrics should the Architect add to the Measurement Plan? (Choose two.)
A company is beginning a full re-architecture of their website. They will use Adobe Launch as the tag management system. How should an Architect recommend that the data layer object be generated each time a page is requested?
For an Implementation, the data layer is correctly mapped to the data element in the browser console for eVar1. Also, the Adobe Image request in the Network tab has the value populated correctly for eVar1.
The reporting does NOT have any values for eVar1.
What are three reasons for this issue? (Choose three.)
Which two are standard metrics? (Choose two.)
A company has a Tableau Dashboard that includes data from various sources including Adobe Analytics. The dashboard is
updated weekly.
Which method should an Architect use to extract the data to be used with the dashboard?
While preparing for a new analytics implementation for a site, you begin conducting stakeholder interviews. Part of the conversation includes defining KPIs, including custom success events.
Which are two examples of custom success events on a site? (Choose two.)
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