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Free SAP C_C4H260_01 Practice Exam with Questions & Answers

Questions 1

You have two groups of business users in your company. The first group focus on creating the segmentation models and target group. The second group focus on creating and modifying e-mails and e-mail templates. Each group should only be able to access their own apps. What tasks need to be performed to achieve this? Note: There are 2 correct answers to this question.

Options:
A.

Maintain the catalog roles first and then create the business roles.

B.

Assign the relevant business catalogs to the created business roles.

C.

Create two business roles, one for each type of business user.

D.

Create two business catalogs, one for each type of business user.

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Questions 2

The values for gender maintained in SAP Marketing Cloud are as follows: ID ValueF FemaleM MaleYou have connected a third-party system to your SAP Marketing Cloud system and the value in the gender field in the third-party system is Woman/Man.Once the contact data is uploaded into SAP Marketing Cloud what application can be used to resolve this discrepancy?

Options:
A.

Manage interest

B.

Map free text

C.

User interface adaption

D.

User lists

Questions 3

Which of the following parameters can be defined for a campaign in the lead nurture stream? Note: There are 3 correct answers to this question.

Options:
A.

Exclusion criteria

B.

Segmentation Model

C.

Create interaction

D.

Skip campaing

E.

Whait period

Questions 4

You want to create a custom business object and there are three options to load data into it. What UI can you use to show the custom business object's data fields?

Options:
A.

Contact profile

B.

Corporate account list

C.

Contact list

D.

Segmentation models

Questions 5

You have defined several marketing areas for campaign execution in your SAP Marketing Cloud system. What steps do you have to execute to send birthday e-mails to all contacts across those marketing areas?

Options:
A.

Create Target Groups, Campaigns, and Content by marketing area and communication category.

B.

Create one Target Group, Campaign, and Content for all marketing areas.

C.

Create Target Groups, Campaigns, and Content by marketing area.

D.

Create Target Groups, Campaign templates, and Content templates by marketing area.

Questions 6

You want to change an attribute label in segmentation to make it more user friendly. How can you do this?

Options:
A.

Change the attribute label in the Manage Your Solution app.

B.

Choose the relevant data source for the segmentation object and add the desired attribute label

C.

Change the attribute label directly in the Segmentation Models app.

D.

Choose the segmentation profile in the Segmentation Configuration app and change the attribute labe

Questions 7

You are using the A/B testing feature of campaign management to maximize the efficiency of your e-mail campaigns. Which determination methods for identifying the winner email are supported in SAP Marketing Cloud? Note: There are 2 correct answers to this question.

Options:
A.

Rate of Opened Messages

B.

Unique Click Through Rate

C.

Hard Bounces

D.

Sent Messages

Questions 8

Your customer is a manufacturer that currently executes campaigns for both B2B and B2C contacts. Which system flags store the business relationships of these contacts? Note: There are 2 correct answers to this question.

Options:
A.

SAPCRMBusinessPartnerld

B.

IsConsumer

C.

IsContact

D.

SAPERPAccountld

Questions 9

Which out-of-the-box actions are available for campaigns?

Options:
A.

Create a call list in SAP CRM

B.

Create an opportunity in SAP Cloud for Customer.

C.

Create a lead in SAP CRM.

D.

Create a lead in SAP Cloud for Customer

E.

Create an opportunity in SAP CRM.

Questions 10

Why would you enable the persistence of the predictive model?

Options:
A.

To save the score in profiles and use it in segmentation.

B.

To reuse the predictive model in another scenario.

C.

To indicate the quality of the model fit.

D.

To save results for a certain time.

Exam Code: C_C4H260_01
Certification Provider: SAP
Exam Name: SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation
Last Update: Jul 20, 2025
Questions: 89
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